Proven Value of Promotional Products
Customized brand items help your business improve brand recognition, boost lead generation, and increase sales. These benefits are not just lip service — as trusted print partners of different businesses and organizations, PLC Print has seen all these and more.
Promotional products have long since proven that they provide measurable value for various companies. Seven out of ten brands note that promotional products are mostly or always effective in helping them reach their marketing goals.
Moreover, consumers love receiving promotional products. A 2019 consumer study shows that around 70% of consumers even prefer to receive brand merchandise more often, while 96% prefer to know in advance when companies are offering promotional items.
Surveyed consumer respondents noted that they are very much willing to put in the effort just to receive a promotional product.
Your target consumers may even be willing to purchase your branded merchandise if it is of premium quality and value. In one survey, 23% of consumers said they bought a promotional product last year.
The Right Products for the Right Audience
Promotional products come in all manner of items, shapes, sizes, and colors. When it comes to custom brand merchandise, your business is only limited by your needs, budget, and imagination.
There are hundreds and thousands of promotional items you can choose from and select. Almost any item or product that you can see and feel can be made into a promotional item.
When choosing the right promotional product for your business, you need to consider several factors. Three crucial elements you always need to account for include your business, your target audience’s needs, and the event or project where you will distribute your products.
Whether it’s a cap, a keychain, a shirt, or a popular tech item, you can most likely turn it into your customized product — all you need are the right printers for the job (which we have).
PLC Print offers custom printing for a wide array of promotional products.